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Reorganise, Reuse, Rethink and Relaunch

MuseumNext writes about lessons from the Philbrook Museum


Read/View Time3 min

Philbrook Museum & Gardens in Tulsa, Oklahoma recently relaunched their website

in response to their temporary closure for the COVID-19 crisis and to offer their community online resources to keep them entertained while staying at home.

“We strive every day to make a creative and connected community through art and gardens. But it’s time for us all to spend some time practicing social distancing and experiencing the #MuseumFromHome,” stated Philbrook.

The museum have quickly turned around the new website, recycling content like their popular Museum Confidential Podcast and Online Galleries, as well as introducing new resources.

Downloadable colouring sheets provide a simple activity to “help occupy the time while we #FlattenTheCurve” while a livestream will be broadcast every day at 10am and 1pm.

A screenshot of the Philbrook Museum's homepage, showing a popup message headed 'Stay Connected'

The museum also looks to generate revenue while closed with a call for donations and a curbside shop.

Philbrook Director Scott Stulen said that the museum had created an internal taskforce to look at how they responded to COVID-19.

Read the full article from MuseumNext>


Photos courtesy of the Philbrook Museum.

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