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Ecosystem Partners

Email Marketing & Marketing Automation

Email Marketing Overview

Tessitura is the system of record for email lists, customer preferences and interests, and communication opt-in/opt-out, as well as CRM and transactions. Tessitura is used side-by-side with an integrated email marketing system, which handles the design and deployment of email campaigns. The providers below all have two-way integration with Tessitura and support one-off campaigns, automated scheduled campaigns, and campaign results tracking.

Prospect2 Logo

Prospect2 helps arts and culture organizations automate the processes that facilitate a stellar patron experience. Communicate the right content at the right time through beautiful responsive emails, triggered automations, SMS messages, surveys, Event RSVP, and more. When you use Prospect2, you use a truly integrated platform. With 150+ integrations at your fingertips, you're able to leverage your favorite tools. Our Tessitura integration is built with your needs in mind by former Tessitura users. We're excited to be the first to bring this level of integration, automation, and personalization to the Tessitura community. Contact Prospect2 for more information.

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wordfly

WordFly from POP is a friendly digital communication platform developed in collaboration with the Tessitura community to leverage the power of a cultural organization’s patron data. Engage audiences through email, social, and SMS, all within a single system. The integration with Tessitura’s patron management features combined with WordFly's powerful triggered deployment engine and message creation tools allows for personalized communications to audiences at the right time, through the best channel. WordFly's interactive reporting features help analyze metrics and benchmarks, then optimize campaigns to increase revenue. Contact POP for more information.

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Mail Chimp Monkey Wrench

More than eight million organizations around the world use MailChimp to design and send email newsletters. MailChimp offers marketing automation, multi-user accounts, a full-featured API, and a mobile-first perspective. Organizations of all sizes use MailChimp to send over 600 million emails every day. MailChimp is built on a solid infrastructure that provides security and control for professional senders working across departments. The MailChimp integrations team helps ensure that the service connects to the best software partners, such as Google, Twitter, Facebook and Tessitura.

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MonkeyWrench keeps your Tessitura lists in sync with MailChimp.

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