Arts and Culture

Innovator Series

Video

Insights & Innovation

af59c3e1-eca9-4641-936b-38f317b5699d

19 min

https://edge.sitecorecloud.io/tessituraneab9a-tessiturane5642-staging-5396/media/Images/Discover-Images/TIS-Featured-Media-Images/ANZTRUC-2018-Innovator-768x465.jpg?h=465&iar=0&w=768

In this thought-provoking talk, Patrick shares his belief that the value of culture can be communicated in the simple statement that culture makes us happy.

The Pie Chart of Happiness

Patrick McIntyre headshot

Executive Director, Sydney Theatre Company

The Pie Chart of Happiness

4/18/2018

19 min

How do you make a case for the value of culture?

Do you have to tailor your message to specific audiences, and even then, does your explanation lack relatability? In this inspiring and thought-provoking talk, Patrick shares his belief that the value of culture can be communicated in the simple, plain and humble statement that culture makes us happy.

Learn how recognizing three pillars of value and then scaling them from the personal to the public realms gave rise to Patrick’s new model for demonstrating cultural value, the Pie Chart of Happiness.
 

This talk was presented and recorded live at ANZTRUC (the Australia and New Zealand Tessitura Regional Users Conference) in Sydney on April 17, 2018.

Patrick McIntyre headshot

Patrick McIntyre

Executive Director
Sydney Theatre Company

Patrick McIntyre has worked in the Australian arts and cultural sector for more than 20 years.
He is Executive Director of Sydney Theatre Company, one of Australia’s largest performing arts organizations, which produces work for four home venues in addition to national and international touring. Prior to STC, he was Associate Executive Director of the Australian Ballet, General Manager of Sydney Film Festival, and held Marketing Manager positions at Sydney Opera House and Sydney Dance Company. He has held various board positions in the arts and non-profit sectors and was a member of the New South Wales State Creative Industries Task Force. Patrick is a member of the Executive Council of the national industry body Live Performance Australia.

Topics

Arts & Culture

/

Innovator Series

  • Putting butts in seats with digital arts education
    Insights and InnovationInsights and Innovation

    Putting butts in seats with digital arts education

    Arts & Culture / Innovator Series / Audience Development

    Zenetta S. Drew challenges us to rethink the impact of cultural literacy on audience development

  • Win the whole visit
    Insights and InnovationInsights and Innovation

    Win the whole visit

    Arts & Culture / Innovator Series / Audience Development

    Liam Darbon from Tate invites us to reach future audiences with an innovative single customer view approach

  • Good data is about people
    Insights and InnovationInsights and Innovation

    Good data is about people

    Arts & Culture / BI & Analytics / Technology

    How data is fueling the future of arts and culture (and why Tessitura members have an edge)